Brand: Nudie Jeans

Brand: Nudie Jeans wants to tell you the "naked truth" about jeans, no matter how much the colours have faded in your new jeans, they all started out as stiff and dry denim. So at Nudie Jeans, they don't buy jeans that already look broken and worn to give them a certain hip character. At Nudie Jeans, you wear your jeans yourself and thereby give them character.

Fair Trade: Nudie Jeans’ clothing is produced ethically and fairly, which is guaranteed by the Fair Wear Foundation. 56% of Nudie Jeans’ clothing is produced in Tunisia and 39% in Europe and 5% in India.

Environmentally Friendly: Nudie Jeans pants are made of 100% organic cotton because they want to have the lowest possible impact on the environment. The cotton is certified organic by GOTS.