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Should You Use AI to Check If Brands Are Sustainable?
It can feel overwhelming to find the right brands or figure out if they’re as ethical as they say. But is AI the right solution? It depends.
Stay up to date on the latest stories to do with sustainable and ethical fashion. Here you can find our knowledge base and updates. We would love to hear your thoughts and comments too! Together we can make a difference.
Find the latest fashion and sustainability news in our news section.
It can feel overwhelming to find the right brands or figure out if they’re as ethical as they say. But is AI the right solution? It depends.
“They’re more expensive. Surely, they make a tonne of money.” On the contrary, lots of ethical brands are going bankrupt. Here’s why (and what we can do)
Shopping second-hands saves garments from landfills and means you’re not supporting fast fashion brands. But IS buying on Vinted really ethical? It depends
Reduce your carbon emissions (and find your style) by supporting small and ethical European clothing brands. Here are some of my favourite ones
Did you know that, by dressing mindfully, you can influence how you think, feel, and even behave?! Here's how to start tapping into the power of enclothed cognition
Worried you're too small to make a difference? Think again! Here are some real-life example of consumer behaviour leading to positive changes in the fashion industry and for the planet.
I went from being a fast fashion shopaholic to not buying a single garment for a year. Here's what it taught me and what I'd do differently if I were you
Looking for Netherland clothing brands offering a beautiful range AND having a positive environmental impact? Start here
There's more than fast fashion & chains! From sustainable to vintage shops, plan your mindful shopping day in these ethical clothing stores in Amsterdam
Most synthetic fabrics are terrible for the planet but, unfortunately, "natural" doesn't automatically mean "eco-friendly". Here's how to decide
Most sustainable brands are trying to reduce their environmental impact. Regenerative fashion takes this one step further. Here's how (in plain English)
Instead of falling for fast fashion’s throwaway garments and temporary trends, try these veratile and sustainable summer outfit ideas: kinder to the planet and without an expiry date!
Embrace self-expression, reduce overconsumption, and save money in the long run: the art of dressing up and down - with practical examples)
Are you after a sustainable summer dress that you can rewear for more than one warm season? Here's a simple guide full of inspiration and options
It’s important to protect our skin, of course, but here’s why traditional sunscreen is actually terrible for the sea (and what you can look for instead)
Durable, versatile, more sustainable than cotton or polyester... but harder to find. So, here are some hemp clothing brands to get you started
I went from doing huge Primark hauls to using (and loving!) the same bag for +6 years, but these mistakes and misconceptions made things harder for me. YOU get to bypass them!
Enough with low-quality polyester dresses that roast on your skin in the sun! Here's how to create a practical summer capsule wardrobe you actually love.
Forget about micro-seasons, impersonal trends, and "I have nothing to wear"! Here's how to create a seasonless wardrobe with versatile clothes you love to (re)wear
Small actions and changes can have a big impact! And with these free websites to live more sustainably, you're also going to save time or money
No more wasting money on clothes that looked good online or on mannequins but turned out to be poorly made! Check THIS to identify quality clothes.
Cheap fast fashion clothes tend to have a high environmental and human cost. Here are some ethical Primark alternatives that won’t break the bank
Pastels, low-rise jeans, rhinestone, and much more: here's a Y2K fashion guide to embrace it sustainably, without fuelling fast fashion overconsumption
Greenwashing, fast fashion becoming even faster, the world feeling on fire: are we no longer believing in and prioritising sustainability in clothes?
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