Stay up to date on the latest stories to do with sustainable and ethical fashion. Here you can find our knowledge base and updates. We would love to hear your thoughts and comments too! Together we can make a difference.
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It can feel overwhelming to find the right brands or figure out if they’re as ethical as they say. But is AI the right solution? It depends.
“They’re more expensive. Surely, they make a tonne of money.” On the contrary, lots of ethical brands are going bankrupt. Here’s why (and what we can do)
Shopping second-hands saves garments from landfills and means you’re not supporting fast fashion brands. But IS buying on Vinted really ethical? It depends
Worried you're too small to make a difference? Think again! Here are some real-life example of consumer behaviour leading to positive changes in the fashion industry and for the planet.
Most synthetic fabrics are terrible for the planet but, unfortunately, "natural" doesn't automatically mean "eco-friendly". Here's how to decide
Most sustainable brands are trying to reduce their environmental impact. Regenerative fashion takes this one step further. Here's how (in plain English)
It’s important to protect our skin, of course, but here’s why traditional sunscreen is actually terrible for the sea (and what you can look for instead)
Greenwashing, fast fashion becoming even faster, the world feeling on fire: are we no longer believing in and prioritising sustainability in clothes?
Natural, soft, durable. Is cashmere ethical and eco-friendly too, though? Here's what we should keep in mind.
Does clothes shopping impact and feed into social change and power, or is it limited to our individual wardrobes? Here's my 2 cents
From bandanas to paisley prints: many modern and western designs actually originated in India thousands of years ago. How many are in your wardrobe?
Can a brand really be considered ethical if it only focuses on "eco-friendly" fabrics and not humans? Here’s what intersectionality in fashion should mean.
It’s one of the most sustainable fabrics, and yet the stigma around hemp and cannabis is STILL making it hard for brands to use it. Why?
Bad news: it’s not a one-word answer. Good news? We created a simple real leather vs vegan leather comparison to help you make the right choice for YOU.
From maximalism & self-expression to (sadly) additional challenges for small ethical brands: here are my sustainable fashion trends & predictions for 2026
What’s more sustainable: hemp or cotton? Let’s look into it in a simple, jargon-free way
Discover what Tencel, lyocell and eucalyptus fabrics are, how they’re made, and whether they’re truly sustainable materials in the fashion industry.
Different fabrics have different vibrational frequencies (fact). What are the best and worst? And does that reeeeally impact how you feel when wearing them?
Native American clothing has a lot in common with slow, eco-friendly fashion. Sadly, those brands are being crushed by fast fashion giants. Here's why take
With so many certificates available in the fashion industry, you almost need a PhD to keep track of what every single one of them means. Although we have a comprehensive list of certificates in sustainable fashion available, it can still be a challenge to remember what each of them stands for. Today, we’re changing that! In this blog, we zoom in on one of our favourite sustainability certifications in the fashion industry: the Global Standard for Organic Textiles, also known as GOTS. (In our heads, we always have the halo sound whenever we read that and we think it’s a certificate that’s actually THAT good).
The dangerous correlation between TikTok and fast fashion overconsumption—and how you can break free, without deleting your favourite app
Yes, it feels like the world’s on fire, but that doesn’t mean you must keep frying your nervous system. Here’s what helps me ground myself (& stay sane).
Cheap clothes—yes, even the ones in your wardrobe—often hide a high cost, including child labour. Here's why (& what we can do about it).
Not all rubber is natural, and not all natural rubber is eco-friendly. Here’s how to make ethical choices for your wardrobe.
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